TUR

The Swedish Exhibition Center, Gothenburg
Attendance: 13,076 (trade) + 23,024 (public) (2012)
Official Show Website Link

Brand USA Pavilion

International travel and tourism shows offer some of the most cost-effective opportunities for developing overseas markets, introducing new products and finding buyers, and the Brand USA Pavilion provides U.S. exhibitors with a choice of economical and hassle-free participation alternatives.
Brand USA Pavilion at TUR 2013

Market

U.S. inbound travel from Sweden reached 439,000 in 2011, a 73% rise over 2004 and is projected to increase 26% by 2016. (USDOC/OTTI)
OTTI Travel Market Report Sweden
U.S. Commercial Service Sweden
Discover America Sweden